Melea is an Art Direction and Graphic Design studio based in Madrid that believes in relevant and meaningful content. We work multidisciplinary through digital, print, editorial and packaging.
Arcteryx. Explore the nature concept campaign.
Arcteryx is a clothing brand created to explore the mountains and nature. Their motto "There is always a better way", shows that experimentation and evolution is always present in their process. Based on that, we created the campaign "Experiment the nature" to unite the mountain and the constant develop of their products. The visual universe created, transmitted these values of experimentation and positioned Arcteryx as a leading brand in constantly evolution.
Referentum Talks 2022
We go through the challenge of design for designers. In this edition, we focused on making something attractive to the eye without losing very well-organized information. It was a pleasure how we contributed to making this event even bigger.
The Most Beautiful Swiss Books 2021 (Concept)
This exhibition shows the best-designed books of the year. From Switzerland, the exhibition has been displayed in many other countries. For its identity in Madrid, we base our system on the grids used in editorial designs to create all the graphics and display the information.
Available soon. Rams Typeface it's a modular, rational and solid typeface based on Dieter Rams principles and designs.
You Can't Make a Monkey Out of Me.
The story popularly known as the Monkey Trial pitted John Scopes (gymnastics and science teacher at Dayton High School) against the State of Tennessee. After being accused of teaching evolutionary theories in public schools. The design and form remind the reader of the ages this succeed takes time and transporting them to the courtroom.
OH DEAR MASCULINITY.
Art direction and photographs for Materia Magazine.
A journal which explores the cicle of an object, animal or plant. Giving a new perspective to each stage of the cicle. This is issue one, "The Plant Issue".